THE NEED FOR SOCIAL INNOVATION AND ENTREPRENEURSHIP !

In a country like Pakistan where everything seems to be less in terms of resources , the biggest and richest source undefined is 'THE YOUTH ' . With large number of graduates every year produced by Pakistani universities , the new jobs ratio is very low to satisfy the employment needs .Along with  an earning perspective the youth is to be sensitized towards being socially responsible too. 
The emerging concept of social entrepreneurship and social innovation addresses both the issues at the same platform. It enables youth to earn innovatively with a sense of social responsibility . Young people can use there present and potential skills to earn the living and fulfilling the social causes too . Rather than craving for jobs i see entrepreneurship mean to end youth unemployment . Everybody is resourceful with some skill and competitive edge all you need is to take  initiative . In case of social entrepreneurship you must address a social cause . The earned money must be re invested again for social cause . It must have an enterprise orientation and must be acceptable by the society and its norms.
Taking to a social entrepreneur who is running an online business of handicrafts and scrap booking on a social network website with the name of 'smiling souls' we came to knew about the new horizons of 'why a social entrepreneur '. She says, Present day life has become very fast , for that everybody has to come up with new ideas of learning and earning at young age. Its not possible for a student or young person to get a full time paid job. I started this as my hobby and now i am having bunch of loyal customers. I started introducing work of other underprivileged and marginalized  women which also  give them earning though my platform. In this way i earned and my social responsibility also fulfilled !

BY

KIRAN SHAH